Overview
Target Audience & Business Model
Key Features
RoutinePet is an interactive daily routine planner where completing real-life tasks feeds, clothes, and evolves your customizable virtual pet. Skip your routine and your pet gets hungry. Complete tasks and watch your pet grow and unlock new items.
Monetization
- Free: 1 pet, 5 room items, ads between screens
- Premium (.99/month): 6+ pets, 50+ room items, ad-free, seasonal events
- Premium (.99/month): 6+ pets, 50+ room items, ad-free, seasonal events
Target Market
Global (students, habit-builders, casual gamers)
Target Audience
Ages 13-35, students, people who struggle with habit tracking
Unique Value
Deepest emotional connection — your neglect literally hurts your virtual pet
- Create daily routine tasks (wake up, exercise, study, meals, etc.)
- Check off tasks → pet earns food, XP, and care items
- Virtual pet system: choose from 6 starter pets (cat, dog, dragon, bunny, fox, owl)
- Pet evolves through 4 stages based on streak consistency
- Pet mood system: happy, neutral, sad, sick based on task completion rate
- Pet room customization: furniture, backgrounds, accessories (earned through tasks)
- Streak system with rewards and milestone badges
- Gentle notifications when pet is hungry (task reminder disguised as pet care)
- Stats screen: habit completion rates, streak calendar, pet evolution timeline
- Share pet screenshots to social media